
Once we cross the 30 mark, our skin starts to change — a little less bounce, a bit more dryness, and fine lines that didn’t used to be there. Summer, with its sun, heat, and long days outdoors, can either be your skin’s best friend or its worst enemy.
But here’s the good news: with a few simple habits, you can support your skin’s natural glow, firmness, and hydration — no matter your age. These expert-approved tips are especially helpful for women over 30 who want to embrace summer with fresh, luminous skin.
Boost skin firmness with protein
Did you know that protein is a building block of youthful skin? Your body relies on it to produce collagen and elastin, two essential proteins that keep your skin firm and resilient — and after 30, your natural production starts to slow.
To support your skin from within, incorporate high-quality proteins like legumes, tofu, quinoa, eggs, or lean fish into your daily meals. This nutritional foundation helps prevent sagging and fine lines, keeping your skin smooth and lifted.

Feed your glow with healthy fats
Healthy fats are not just good for your heart — they’re a must for keeping your skin soft, elastic, and well-nourished. Omega-3 and Omega-6 fatty acids maintain your skin’s lipid barrier, locking in moisture and defending against dryness and sun damage.
Make sure your diet includes avocados, raw nuts, seeds, and cold-pressed extra virgin olive oil. These good fats nourish your skin from the inside out and support a luminous, youthful look.
Antioxidants & matcha: the ultimate summer duo
Eating fresh, raw foods rich in antioxidants is one of the best ways to protect your skin from oxidative stress caused by sun exposure and pollution. Antioxidants help fight premature ageing and preserve your skin’s natural glow. One easy and delicious way to boost your antioxidant intake is by incorporating high-quality matcha, like the one from Matcha & CO, into your daily routine. Its concentrated antioxidant content supports healthy, radiant skin all summer long.

Stay hydrated with hydrolysed collagen
Collagen is a key structural protein that helps improve skin elasticity and maintain deep hydration. Adding hydrolysed collagen to your daily diet — such as the deliciously flavoured options from Matcha & CO — can be a game-changer. Their formulas also include nutrients like magnesium, and matcha, which support optimal absorption and enhance the benefits for your skin, hair, and nails.
Practice daily facial massage
Facial massage is a simple, natural way to lift and tone your skin. Just a few minutes a day can increase circulation, reduce puffiness, and help you relax — all of which contribute to a glowing, rested look.

Use your fingertips or a facial tool like a gua sha or roller. Always apply light pressure and upward movements. It’s even more effective when paired with a nourishing oil or serum.
Switch to toxin-free skincare
Our skin becomes more sensitive with age, and heat and sun can intensify that. Switching to clean, toxin-free skincare is key for maintaining a balanced, healthy complexion.
Choose products without parabens, sulfates, synthetic fragrances, or harsh alcohols. Gentle, plant-based ingredients protect your skin barrier and help you age gracefully without irritation.
Don’t forget to hydrate
It’s basic but powerful. Drinking enough water each day is essential for soft, plump, radiant skin. Hydration reduces the appearance of fine lines and helps your skin recover from sun exposure faster.

Aim for at least 1.5 to 2 liters of water a day — more if you’re active or out in the heat. Not a fan of plain water? Add lemon, cucumber, or mint for a fresh summer twist.
🌞 Final thoughts
Your skin at 30+ deserves care that evolves with you. With a few targeted tweaks — from collagen support to antioxidant-rich matcha and toxin-free beauty — you can glow confidently all summer long.
So here’s to feeling good, looking luminous, and enjoying every sun-kissed day. Summer skin? You’ve got this.