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In the world of matcha, it’s not just about quality — preparation is just as important. At Matcha & CO, we believe that understanding the tradition behind each cup enhances both the experience and the benefits. Today, we dive into two classic Japanese preparation styles: usucha and koicha — ceremonial rituals that bring out different aspects of this vibrant green tea.
What is matcha?
Before we explore the methods, let’s remember what makes matcha so unique. Unlike other teas, matcha is made from finely ground green tea leaves. This allows you to consume the entire leaf, maximizing antioxidants, vitamins, and amino acids like L-theanine. At Matcha & CO, we select the highest quality matchas — perfect for everyday wellness or special rituals.
Usucha: Lightness and freshness
Usucha (薄茶) translates to "thin tea." It’s the most common way to enjoy matcha — especially for daily consumption or for those new to the matcha ritual.
How to prepare it:
- Amount: 1 gram (about 1/2 teaspoon) of matcha.
- Water: 70–80 ml at around 80 °C (176 °F).
- Technique: Whisk vigorously with a chasen (bamboo whisk) until frothy and smooth.
What to expect:
A well-balanced, fresh, and smooth flavor — slightly sweet and vegetal. It’s perfect for mornings or as a midday energy boost.
Perfect for:
- Matcha beginners
- Preparing matcha lattes or recipes
- Daily antioxidant and energy support
Koicha: Intensity and depth
Koicha (濃茶) means "thick tea." It’s the more ceremonial and concentrated way to enjoy matcha — only made with ceremonial-grade premium matcha, such as those found in our high-end collection.
How to prepare it:
- Amount: 2–4 grams (1–2 teaspoons) of matcha
- Water: 30–50 ml at around 70–75 °C (158–167 °F)
- Technique: Mix slowly in a kneading motion — not whisked — to avoid foam. The result is a thick, velvety texture.
What to expect:
An intense experience, with deep umami flavors and little to no bitterness, thanks to the exceptional quality of the matcha. This is the centerpiece of the Japanese tea ceremony — a true homage to tradition.
Perfect for:
- Matcha connoisseurs
- Mindful rituals and meditation
- Experiencing matcha in its purest form
Which one should you choose?
Whether you choose usucha or koicha depends on your taste, your mood, and your personal ritual. Both styles offer antioxidants, sustained energy, and a sense of well-being. The key is to always choose premium matcha — like those from Matcha & CO, crafted with respect for Japanese tradition and designed to care for you inside and out.
Find your own ritual
Whether you prefer the light frothiness of usucha or the rich intensity of koicha, Matcha & CO has the perfect matcha for every moment. Because wellness can be a daily ritual of beauty, health, and mindfulness.
