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How to prevent and treat the appearance of stretch marks

Hydrating the skin, exfoliating it, drinking water, and wearing loose clothing are some of the things that will help prevent the appearance of stretch marks.

What Are Stretch Marks?

They are a series of linear lesions that appear after the skin's rupture caused by dehydration, malnutrition, and lack of skin elasticity. Initially, they acquire a reddish color, but over time, they turn white and even purple.

The most common areas where they appear are:

  • Armpits
  • Breasts
  • Abdomen
  • Hips
  • Thighs

They usually appear during times of physical change such as puberty, pregnancy, breastfeeding, and periods of weight gain and loss.

Care to Prevent Stretch Marks

Exfoliating the Skin

It is recommended to exfoliate the skin at least once a week to remove dead cells and allow the moisturizing cream or product used to penetrate the skin more effectively, achieving better results.

For exfoliation, you should use a natural bristle brush and apply the exfoliant dry, making upward circular motions on the skin, towards the heart.

Hydrating the Skin from the Outside

This can be done by massaging the skin daily, especially the problematic areas using moisturizing creams or products specifically designed to treat stretch marks. In addition to creams, almond milk or oil is perfect for preventing their appearance, as they are regenerating, lubricating, and antioxidant.

Hydrating the Skin from the Inside

Drinking two liters of water is essential, both for maintaining overall health and keeping the skin hydrated from within, thus promoting its elasticity.

Avoiding Tight Clothing

This is important, especially during periods of weight change, puberty, and pregnancy. It is better to opt for comfortable, loose, and lightweight clothing.

Having a Diet Rich in Vitamin C and Copper


Vitamin C and copper stimulate collagen, a protein whose main function is to hold together the various structures of the body.

They are found in foods such as:

  • Orange
  • Grapefruit
  • Lemon
  • Hazelnuts
  • Almonds
  • Sunflower seeds

Treating and Concealing Stretch Marks

Although it is good to continue exfoliating the skin, once the stretch marks have already appeared, it is advisable to use a specific anti-stretch mark cream or gel and work the area well until it has been completely absorbed.

Additionally, you can use oils, rosehip, neem balm, or concentrated vitamin E. These products should be applied directly to the stretch marks.

On the other hand, you can also include in your routine products that help care for and repair the skin from the inside. This is the case with Skin Cure and Matcha Collagen from Matcha & CO.

Skin Cure is developed to significantly improve the skin's protective barrier, as well as hydration, firmness, and elasticity. It contains a unique blend of probiotics specific to skin health, as well as collagen, hyaluronic acid, matcha, and vitamin B2.

The type I collagen, elastin, and hyaluronic acid in Skin Cure come from egg membrane, a new vegetarian source to improve the skin's protective barrier, reduce inflammation, and prevent skin aging, promoting hydration and elasticity. Additionally, collagen will also benefit your bones and joints.

Skin Cure de Matcha & CO

The Matcha Collagen contains 300 grams of high-quality collagen peptides type I and III, with magnesium, matcha tea, and hyaluronic acid. It is perfect for maintaining joints, bones, tendons, skin, and cognitive function.

Matcha Collagen de Matcha & CO

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